With an intensive background in Marketing and Communication, Lacie has helped create multiple American Advertising Award-winning campaigns for both nonprofit and for-profit organizations. Her recent work includes such companies as Major League Baseball and the National Football League, Publix, and Hermès. In her tenure at MIASF, Lacie was responsible for the rebranding of the world’s largest Superyacht experience, the Fort Lauderdale International Boat Show, which annually brings in more revenue than the Super Bowl to the South Florida area. Working at SHEPHERD allows for her two favorite disciplines, innovative design and creative resourcing, to come together for a greater good. Lacie holds a B.A. in International Affairs and Communication from The Florida State University.
Lacie has worked as a special correspondent for SkySports Europe for multiple seasons, a former NFL cheerleader, a Broadway trained musical theater singer and is a connoisseur of all things Waylon Jennings.